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The Real Toy Story - Inside the Ruthless Battle for Britain's Youngest Consumers
Title:
The Real Toy Story - Inside the Ruthless Battle for Britain's Youngest Consumers
Clark, Eric
$16.00
Clark interviewed over 200 industry insiders from lone inventors to heads of multinational companies. He exposes corporations spending billions of pounds of research and marketing to manipulate their small customers, unashamedly using sex and violence to sell dolls and action figures to children as young as three. Their latest target? Newborns...
Paper Back
Stock: 
1
ISBN: 
9780552774062
SKU:
42613