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Title:
What the Doctor Smokes - And Other Inspiring Adverts Through the Ages
Parker, Kate and the Advertising Archives
$16.00

New Holland Publishers (UK) Ltd, 2007. Good secondhand condition.

What the Doctor Smokes celebrates a time of innocence, when advertisers could tell us any old garbage and we'd believe it.From the minor untruth - typewriters that make the working day so much fun (really?) - to the amazing claim - cigarettes that are recommended by doctors and electric corsets (ouch!) that promise the perfect figure - and featuring some that can't ever have seemed a good idea - such as a chin reducing head cage - this book contains 85 of the most outrageous adverts ever to have been thought up by ad execs.Hilarious and shocking, What the Doctor Smokes reminds us not to believe everything we're sold!

Second hand Hardback
Stock: 
1
ISBN: 
9781845379803
SKU:
133992