Rabbi Shmuley believes that every human's greatest wish is to be a hero. And that this is the key to rediscovering the joy we've lost. We live in the world of the "Public Adam", whom God commanded to take over the earth, a world that has elevated traits like ambition, self-promotion and competition. This title calls us to re-evaluate those things we admire and to bring them back in balance with the more selfless and generous spirit embodied by the "Private Adam" - the nurturer and first Biblical hero.